Word of the Day: April 20, 2023

fortitude

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noun | FOR-tuh-tood

What It Means

Fortitude is a formal word that refers to the strength of mind that enables someone to encounter danger or bear pain or adversity with courage. Less formal words with similar meanings include

Examples

“This emotional novel about forgiveness honors the immense fortitude manifested by families separated during wartime.” — review, The Christian Science Monitor, 24 Jan. 2023


Did You Know?

Fortitude comes from the Latin word fortis, meaning “strong,” and in English it has always been used primarily to describe strength of mind. For a time, the word was also used to mean “physical strength”; William Shakespeare used it that way in Henry VI, Part 1: “Coward of France! How much he wrongs his fame / Despairing of his own arm's fortitude.” But despite use by the famous bard himself, that meaning languished and is now considered obsolete. Even the familiar phrase “intestinal fortitude” is just a humorous way to refer to someone’s courage or mental stamina, not the literal strength of their digestive system. (If you’re looking to describe such a gastrointestinal tract, we might suggest “iron stomach.”)


Larger Vocabulary = More $$

Not enough people realize that it is our ability to use our language that will determine our place on the social pyramid–and that will also control, to a great extent, the amount of money we will earn during our lives. Research has shown over and over that a person’s vocabulary level is the best single predictor of occupational success (more info). Ready to reach the top? Subscribe and receive a new word daily via TXT!


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Facts & Statistics

"A person may dress in the latest fashion and present a very attractive appearance. So far, so good. But the minute he opens his mouth and begins to speak, he proclaims to the world his level on our social pyramid...Our use of our language is the one thing we can't hide."

Earl Nightingale (one of the greatest self-improvement authors of all time) conducted of a 20-year study of college graduates. "Without a single exception, those who had scored highest on the vocabulary test given in college, were in the top income group, while those who had scored the lowest were in the bottom income group."

Another study by scientist Johnson O'Connor, who gave vocabulary tests to executive and supervisory personnel in 39 large manufacturing companies:

Presidents and VPs

236 out of 272

Managers averaged

168 out of a 272

Superintendents averaged

140 out of 272

Foremen averaged

114 out of 272

Floor bosses averaged

86 out of 272

In virtually every case, vocabulary correlated with executive level and income.

In a "Reader's Digest" article titled "Words Can Work Wonders for You", author Blake Clark told a fascinating story of a salesman in his 50s who scored in the bottom 5% of a standardized vocabulary test. He worked himself into the top 45% and became a vice president of the company.

You can reach the top! We may not all be brilliant enough to be the top in our fields, but we can certainly be in the top 5%–including you.

"Let's face it, from the earliest times, the favored class of people has always been the educated class. They can make themselves recognized instantly, anywhere, by the simple expedient of speaking a few words. Our language, more than anything else, determines the extent of our knowledge.

Step out, and make something more of yourself!