Word of the Day: June 14, 2023

dissemble

play
verb | dih-SEM-bul

What It Means

Dissemble is a formal word that means “to conceal facts, feelings, or intentions with deceptive explanations, reasons, etc.” It's frequently used as a gentler way to say “lie.”

// The board's members have lost all confidence in the organization's leader because she has repeatedly dissembled about basic facts about the organization's financial status.



Examples

“If past testimony is any guide, … the CEOs will dissemble and promise to follow up with better answers to any question they do not want to answer in front of cameras.” — Roger McNamee, Wired, 23 Mar. 2021


Did You Know?

We have nothing to hide: dissemble (from the Latin verb dissimulāre, meaning “to disguise the identity of”) stresses the intent to deceive others, especially about facts, feelings, or intentions. Most often found in formal or literary speech and writing, dissemble also implies that the facts, feelings, or intentions someone is attempting to conceal could land that person in hot water if discovered, as when a politician dissembles at a press conference when faced with questions about a recent scandal. Typical use notwithstanding, it’s perfectly fine to bust out dissemble in less formal contexts and conversations. Just be careful not to confuse dissemble with , which means “to take apart.”


Larger Vocabulary = More $$

Not enough people realize that it is our ability to use our language that will determine our place on the social pyramid–and that will also control, to a great extent, the amount of money we will earn during our lives. Research has shown over and over that a person’s vocabulary level is the best single predictor of occupational success (more info). Ready to reach the top? Subscribe and receive a new word daily via TXT!


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Facts & Statistics

"A person may dress in the latest fashion and present a very attractive appearance. So far, so good. But the minute he opens his mouth and begins to speak, he proclaims to the world his level on our social pyramid...Our use of our language is the one thing we can't hide."

Earl Nightingale (one of the greatest self-improvement authors of all time) conducted of a 20-year study of college graduates. "Without a single exception, those who had scored highest on the vocabulary test given in college, were in the top income group, while those who had scored the lowest were in the bottom income group."

Another study by scientist Johnson O'Connor, who gave vocabulary tests to executive and supervisory personnel in 39 large manufacturing companies:

Presidents and VPs

236 out of 272

Managers averaged

168 out of a 272

Superintendents averaged

140 out of 272

Foremen averaged

114 out of 272

Floor bosses averaged

86 out of 272

In virtually every case, vocabulary correlated with executive level and income.

In a "Reader's Digest" article titled "Words Can Work Wonders for You", author Blake Clark told a fascinating story of a salesman in his 50s who scored in the bottom 5% of a standardized vocabulary test. He worked himself into the top 45% and became a vice president of the company.

You can reach the top! We may not all be brilliant enough to be the top in our fields, but we can certainly be in the top 5%–including you.

"Let's face it, from the earliest times, the favored class of people has always been the educated class. They can make themselves recognized instantly, anywhere, by the simple expedient of speaking a few words. Our language, more than anything else, determines the extent of our knowledge.

Step out, and make something more of yourself!